Its true, that to be successful in business it can happen by accident, well not quite, but it can happen without the business owner having a clue how he/she got there. Personally, I would rather see clients have some sort of strategy that goes beyond ‘I need more sales to make it work!’.
To get you started here are some pointers:
- Pricing your product/service for success, this is very important, also what is the industry norm, is there a ceiling price?
- What are your costs going to be? Negotiate hard when ever you can (except for the accountant
)!
- Finding good staff, how will you find them?
- Once you have your good staff, how are you going to motivate and retain them?
- Ensure you have a robust system in place for dealing with the accounting function, otherwise how will you know who is owed and who owes you?
- Consider stopping/dropping less profitable products/services.
- Set targets, do a projection, and make a point of a regular sit down with the staff the reassess the health/direction of the business.
- Retirement, succession, exit strategy, even at this early stage it does no harm to have an eye on the future, it may shape the type of business you build.
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