Holden Associates – Accountants & Business Advisers Blog

Sounds complex doesn’t it, having a business strategy. I am sure many of my fellow business consultants could talk to you about business strategy for hours on end, but what does it mean, well in a nut shell:

What do you sell, who do you sell it too and why do they buy from you and not someone else

Once you understand the above you are most of the way there to understanding what your business strategy is.