How to Improve Business Cashflow During Tough Economic Times

How to Improve Business Cashflow During Tough Economic Times

Keeping your business cashflow positive is more important than ever. With inflation, energy prices, and economic instability on the rise, having real-time insight into your finances can be the key to survival. Learn how to improve cashflow, reduce costs, and plan ahead using cloud accounting and forecasting tools.

Why Cashflow Management Matters More Than Ever

In today’s challenging economic climate, your business cashflow isn’t just a financial metric—it’s your company’s lifeline. From global instability to rising costs, the pressure on UK businesses is real.

Cashflow issues can quickly snowball. With less money coming in from customers and rising operational costs, you could find yourself struggling to pay suppliers, staff, and bills. The result? A growing risk to your business continuity.

Six Ways to Improve Business Cashflow

  1. Move to Cloud Accounting Software
    The days of spreadsheets are behind us. Modern cloud accounting platforms like Xero, QuickBooks, and FreeAgent provide real-time visibility over your income, outgoings, and available cash.With automated bank feeds, easy invoicing, and live reports, you’ll always know where your business stands financially—helping you make faster, smarter decisions.
  2. Use Cashflow Forecasting Apps
    Pair your accounting software with a forecasting tool such as Float, Futrli, or Pulse. These apps analyse your financial data to predict your future cash position, identify shortfalls, and support strategic planning.A forecast isn’t just a nice-to-have—it’s essential for forward planning in unpredictable times.
  3. Prepare for Shortfalls Before They Happen
    If your forecast shows a dip in cash next month, don’t wait. Take early action to secure extra funding or reduce costs. Consider:
    a. Extending your bank overdraft
    b. Taking out a short-term loan
    c. Using invoice finance to unlock unpaid sales
    Proactivity is key to keeping operations running smoothly.
  4. Cut Unnecessary Overheads
    A leaner business is a more resilient business. Start by:
    a. Reviewing supplier contracts
    b. Eliminating unused subscriptions
    c. Negotiating better terms
    d. Reducing energy usage
    Lowering costs creates more space in your cashflow to manage fluctuations.
  5. Review Your Prices and Sales Strategy
    Boosting your revenue helps stabilise cashflow. You might:
    a. Raise prices (carefully and strategically)
    b. Introduce premium packages
    c. Offer time-sensitive promotions
    d. Refocus your sales and marketing efforts
    Just one well-executed change can increase your income significantly without increasing overheads.
  6. Monitor Cashflow Weekly (Not Just Monthly)
    Don’t wait for your accountant’s quarterly report. Regular cashflow reviews—weekly or even daily—can help you spot trends, take action, and avoid surprises.Make it a habit, not an afterthought. And if you’re not sure where to start, we’re here to help.

Strong Cashflow = Stronger Business

A solid cash position gives your business breathing room, flexibility, and the confidence to plan ahead—even when the market is uncertain. The better your systems, the stronger your foundations.

Need help improving your cashflow?

We work with small businesses across the UK to modernise their finances, introduce better tools, and build recession-ready strategies.

📅 Book a free consultation today and let’s take control of your cashflow together.